Coca-Cola Advertising Sells

Coca-Cola was invented in 1886 in Atlanta, Ga. The drink and its advertising are part of 19th century Americana. Asa Griggs Chandler rescued the 3-year-old failing Coca-Cola company and he is credited with innovative marketing. He hired traveling salesmen to pass out coupons for a free Coke. He also plastered the script logo, created in […]